Archive for September, 2013
Small Business Marketing: 10 Ways to Help Local Search Find Your Business
The goal of your local search marketing strategy is to make sure you’re seen by customers who want what you’re selling. This is your to-do list for telling Google Maps that your business is a real thing in the real world, worthy of a top spot.
Small Business Marketing: Getting Results with Google Local Search
Take advantage of Google Local search. Increasingly, customers are turning from traditional directory searches (i.e., the phone book) to search engines (i.e., Google) to find local businesses like yours.
Branding Drives Lead Generation in B2B More Than You Think
Brands are intangible, yet absolutely essential to how we experience not only the product but the transaction. Your brand is a calling card, shaping how your prospects feel about your company before your sales team ever calls.
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