Archive for October, 2013
Common Mistakes in B2B Blogging
Does your business have a blog? Many businesses do. As a cornerstone of their B2B marketing strategy, a good corporate blog can generate leads, boost your SEO, provide content for newsletters and be an interactive resource for your customers. Is your blog working? You may be making some common mistakes.
Small Business Marketing: Think Local, Local, Local
If real estate’s most recognizable mantra is “location, location, location,” then the equivalent for small businesses is “local, local, local.”
Small Business Marketing: Market Your Business to Mobile Customers
If your customers are primarily coming from your local area, do you still need to market your business on the Internet? Optimizing your marketing for the mobile web is increasingly important.
Small Business Marketing: Developing a Strategy for Google Local Search
In the last couple of years, Google has put a lot more emphasis on local results in search. Depending on the query, users often get “blended” search results with places from Google Maps and traditional “organic” search results together on the first page.
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